Can technology help us develop a healthier relationship with death?

After the tragic loss of his mother in a car accident in 2016, Sam saw firsthand how hard death can be, and was determined to help families facing similar situations. That journey has led the team to help over 200,000 and Sam/Octopus Legacy have raised over £1.6m of investment. What has he learnt, how has an acquisition impact him and his business, and what's next?