Deirdre McGlashan
Chief Digital Officer, MediaCom
Today’s guest is Deirdre McGlashan, the Chief Digital Officer of MediaCom. We caught up in Lisbon where she was addressing technology businesses, challenging them to think about marketing and content in an omnichannel environment. As we move to an increasingly customer centric industry this is a discipline many founders are having to grapple with for the first time in their career.
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